Stratum360 - The Process That Separates Us
In the entertainment industry, there isn't much that creates a margin of separation between companies. After all, we all shop with the same vendors, own the same, gear, and likely do many of the same types of gigs.
It's just that simple.
The real creators of margin are the humans - warehouses of gear are cool to look at but what if no one knows how to operate and maintain all of it? That is where we start to find what I like to call the first degree of separation. Don't get me wrong - the human factor is a major part of why Stratum has been so successful. Everything from taking the time to drive hours at no charge making sure a piece of equipment that was installed by another company is working correctly or consulting lead pastors as they navigate team culture issues at midnight on a Saturday. There is no doubt in my mind that the human aspect is a major key in separating.
But what else can be used to separate? I mean after all just one degree of separation isn't good enough for me - we're on a mission to be the best and biggest brand in entertainment. We need to stand out from the crowd, make some waves, and let our process shine.
This is where the rubber meets the road and any amount of inconsistency, error, or misjudgment can be disastrous. That's why we've created Stratum360.
Stratum360 is our global approach to ensure every single client, big or small gets the exact live event technology package, and labor needed to successfully execute their event. From corporate to concerts, and festivals this process makes sure that absolutely nothing falls through the cracks.
I won't bore you with the interworking of everything that happens on our side of this process, but I hope you know this for fact starting from the initial consultation, design, rehearsals, show day, and beyond, our team of passionate and personable is prepared to take on any challenge you have and execute it flawlessly and consistently time and time again.
Providing a level of excellence that is unmatched all while being based in what some would call the middle of nowhere, but we know is the middle of everywhere.
Until next time.