The Stratum Shift: Why America’s Hardest-Working Brands Are Turning to Stratum for End-to-End Event Marketing

At Stratum, we’re entering a new chapter — one that’s laser-focused on serving the brands that keep America running. From franchise operators to home service leaders and transportation companies, we see a rising need: these businesses don’t just need event production — they need event strategy, marketing muscle, and a partner who understands their world.

We call this evolution The Stratum Shift — a re-commitment to helping real brands create real impact through events that grow their influence, align their teams, and build long-term momentum.

Why the Shift?

Too often, blue-collar industries — including franchises, home services, and transportation brands — are underserved when it comes to live events. You’re the ones doing the real work.

But flashy agencies don’t speak your language, and cookie-cutter production companies don’t understand your brand.

Stratum does. Here’s why.

3 Reasons Brands Like Yours Trust Stratum

1. We’ve earned our edge through a decade of hands-on production. We’ve spent over ten years in the trenches, producing everything from high-stakes conferences to gritty, real-world brand activations. We bring both the battle scars and the breakthrough insights to help you avoid the noise and focus on what actually works.

2. We come from your world. We’re based in Nebraska. We know what it means to work hard, grow smart, and build something that matters. Many of our team members and current clients come from the trades, logistics, and franchise communities — so we don’t just “get it,” we live it.

3. We’re building for the long haul — and choosing our clients accordingly. Starting in 2026, we’ll only be working with 50 select partners each year. That means deeper strategy, tighter alignment, and a true sense of partnership. We're not here to be everything to everyone — we're here to be essential to the right brands.

Not Just a Production House — Your Event Marketing Partner

The days of showing up with lights and speakers and calling it a day are over. Stratum offers full-scope event marketingand strategic management — helping your brand use events to:

• Strengthen internal culture and leadership

• Launch new markets or initiatives

• Showcase innovation to investors, partners, and franchisees

• Elevate recruiting and retention

• Build leverage in a competitive industry

Whether it’s a multi-location franchise summit, a trucking company’s recruitment roadshow, or a home service brand’s yearly rally, we deliver everything from creative to logistics to on-site execution — seamlessly and impactfully.

Join the Stratum Shift

If you're building something real, we’re here to help you amplify it. The Stratum Shift is more than a pivot — it’s a purpose. And we’re ready to roll with the brands who are ready to lead.

Let’s build something unforgettable.